উত্তর আমেরিকার বাজারে প্রথম সপ্তাহান্তে (শুকবার-রোববার) হিমেল আশরাফ পরিচালিত ‘প্রিয়তমা’ ছবির আয় প্রকাশ হয়েছে। পরিবেশক স্বপ্ন স্কোয়ারক্রো জানান, হলিউড সিনেমার মহোৎসবের মাঝেও প্রথম ৩ দিনে ‘প্রিয়তমা’র আয় ৪৪ হাজার ডলার!
হলিউড সিনেমার সুপার পিক মৌসুম হবার কারণে ৭ জুলাই ‘প্রিয়তমা’ মাত্র ৪২টি থিয়েটারে কানাডা ও আমেরিকায় মুক্তি পাবার সুযোগ পেয়েছে। এর আগের সপ্তাহ থেকে চলে আসা ইন্ডিয়ানা জোন্স, একই দিনে মুক্তি পাওয়া জয় রাইড, মাঝ সপ্তাহে (১২ জুলাই, বুধবার) মুক্তি পাওয়া মিশন ইম্পসিবল এর কারণে কানাডা আমেরিকার চেইনগুলো এ মুহূর্তে একদমই আউটস্ট্যান্ডিং সম্ভাবনার কোন সিনেমা না হলে পর্যাপ্ত থিয়েটার দিচ্ছেনা বা দিতে পারছেনা। নিজেদের ইন্ডাস্ট্রির সিউরশট ব্লকবাস্টার সিনেমা যেগুলার উপর তাদের ইয়ারলি ব্যবসারও প্রায় সবটা নির্ভর করে সেগুলো রেখে অন্য ইন্ডাস্ট্রির অনিশ্চিত সম্ভাবনার সিনেমার উপর তারা বাজি ধরবে এটা আশা করাও অন্যায়। তাই ‘প্রিয়তমা’ বেশ কিছু কি লোকেশন ছাড়াই মুক্তি পেয়েছে।
কানাডার অটোয়া, মন্ট্রিয়ল, এডমন্টন, সাস্কাটুন, রেজিনা এবং আমেরিকার ভার্জিনিয়া, সাউথ ফ্লোরিডা, পেন্সিলভেনিয়ার আপার ডার্বি ও ল্যান্সডেল, নিউইয়র্কের বাফেলো, ক্যালিফোর্নিয়ার সেন্ট্রাল লস এঞ্জেলেস, কানেক্টিকাট, ম্যাসাচুসেটস এর কোনো থিয়েটারে জায়গা বের করা যায়নি ‘প্রিয়তমা’র জন্য। এ প্রত্যেকটি লোকেশন আমাদের সিনেমার জন্য খুবই গুরুত্বপূর্ণ এবং বেশ বড় অংকের একটা বক্স অফিস কন্ট্রিবিউশন আসে এসব মার্কেট থেকে।
তারপরও প্রথম ৩ দিনে ‘প্রিয়তমা’ ৪৪ হাজার ডলার গ্রস করে ফেলেছে এবং, এটি উত্তর আমেরিকার বক্স অফিসে বাংলাদেশি সিনেমার ইতিহাসে (এখন পর্যন্ত) ৪র্থ সর্বোচ্চ ওপেনিং। খুব আশা জাগানিয়া বিষয় হল, ৪২টি থিয়েটারের মধ্যে যে কয়টি কি মার্কেটে রিলিজ হতে পেরেছে তার সবগুলোতেই দারুন পারফর্ম করছে সিনেমাটি।
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